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Patient Engagement Experience: Add a Pinch of Perception, Sustainability, and Analytics to Your Existing Database and See the Difference

Analytics

The world today is moving towards a proactive than reactive approach. Most pharmaceutical and medical device companies depend on expensive clinical and drug user databases that charge them hefty subscription fees for feeds that are mostly available in the public domain.

Key Takeways

  • The convergence of patient experience, perception, and decision-making process should be merged with the offerings and solutions.
  • With data convergence set to play a major role in PEP, wearables, learning, and development, marketing, app-based data, and salesforce data (from drug/product companies) will become integrated.
  • Dependency on fixed metrics on subscription-based databases will also lead to major failures of strategy.
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About SG Analytics

SG Analytics (SGA) is a leading global data and AI consulting firm delivering solutions across AI, Data, Technology, and Research. With deep expertise in BFSI, Capital Markets, TMT (Technology, Media & Telecom), and other emerging industries, SGA empowers clients with Ins(AI)ghts for Business Success through data-driven transformation.


A Great Place to Work® certified company, SGA has a team of over 1,600 professionals across the U.S.A, U.K, Switzerland, Poland, and India. Recognized by Gartner, Everest Group, ISG, and featured in the Deloitte Technology Fast 50 India 2024 and Financial Times & Statista APAC 2025 High Growth Companies, SGA delivers lasting impact at the intersection of data and innovation.

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