We'd Love to Hear from You!

Key Trends from NAB 2023

AI

In today’s multi-screen TV & video era, audiences are consuming multi-dimensional content repositories, including news, TV & film, music, sports, short form, etc., from anywhere and everywhere. In 2023, producing volumetric interactive content repositories, promoting multi-platform distribution at scale, and accelerating newer monetization avenues are fast becoming the leading business priorities for most content aggregators and digital-born enterprises globally.
 

Key Takeways

  1. The changing audience preference toward local and regional assets has further accelerated the diversification of content ownership across multiple engagement hubs.
  2. With the fragmentation of multigeneration technology stacks continuing to rise, there is likely to be an increase in the demand for media enterprises to invest in resource capabilities for real-time degradation and development.
  3. The increase in customization of technology deployments will have a positive impact on growth across both consulting services and system integration (SI) within the broadcast TV & video segment in the long term.
post-image

Download Whitepaper


Related Ins(AI)ghts

Related Tags

AIDataMedia & EntertainmentResearch ServicesTechTMT

About SG Analytics

SG Analytics (SGA) is a leading global data and AI consulting firm delivering solutions across AI, Data, Technology, and Research. With deep expertise in BFSI, Capital Markets, TMT (Technology, Media & Telecom), and other emerging industries, SGA empowers clients with Ins(AI)ghts for Business Success through data-driven transformation.


A Great Place to Work® certified company, SGA has a team of over 1,600 professionals across the U.S.A, U.K, Switzerland, Poland, and India. Recognized by Gartner, Everest Group, ISG, and featured in the Deloitte Technology Fast 50 India 2024 and Financial Times & Statista APAC 2025 High Growth Companies, SGA delivers lasting impact at the intersection of data and innovation.

Driving

AI-Led Transformation