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ATxSG BroadcastAsia 2024: Key Trends

ATxSG BroadcastAsia 2024: Key Trends

ATxSG is one of the leading technology conferences in Asia-Pacific with two primary focus avenues, i.e., BroadcastAsia and CommunicAsia, with close to 15,000 attendees in 2024. We at SG Analytics have close to 20 media & broadcast technology vendor discussions and have observed the following three significant trends within the APAC market.

Key Takeways

Unified PaaS Content Supply Chain Offerings Gaining Momentum
M&E Cognitive Services 2.0 Era to Witness Surge across Professional Services-Led Deployments
Imminent Shift toward Tailored Customer Acquisition and Retention Strategy

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AIDataMedia & EntertainmentResearch ServicesTechTMT

About SG Analytics

SG Analytics (SGA) is a leading global data and AI consulting firm delivering solutions across AI, Data, Technology, and Research. With deep expertise in BFSI, Capital Markets, TMT (Technology, Media & Telecom), and other emerging industries, SGA empowers clients with Ins(AI)ghts for Business Success through data-driven transformation.

A Great Place to Work® certified company, SGA has a team of over 1,600 professionals across the U.S.A, U.K, Switzerland, Poland, and India. Recognized by Gartner, Everest Group, ISG, and featured in the Deloitte Technology Fast 50 India 2024 and Financial Times & Statista APAC 2025 High Growth Companies, SGA delivers lasting impact at the intersection of data and innovation.