Whitepaper

ATxSG BroadcastAsia 2024: Key Trends

Market Research

ATxSG is one of the leading technology conferences in Asia-Pacific with two primary focus avenues, i.e., BroadcastAsia and CommunicAsia, with close to 15,000 attendees in 2024. We at SG Analytics have close to 20 media & broadcast technology vendor discussions and have observed the following three significant trends within the APAC market.

Key Takeaways:

Unified PaaS Content Supply Chain Offerings Gaining Momentum
M&E Cognitive Services 2.0 Era to Witness Surge across Professional Services-Led Deployments
Imminent Shift toward Tailored Customer Acquisition and Retention Strategy

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