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Data Analytics in Media and Entertainment (M&E) Industry

The global entertainment and media sector is witnessing an era of popularity of movie and television material streamed over the internet (also known as "over-the-top," or OTT). According to a...
Blogs

Emerging Trends in Media and Entertainment Industry in 2025

While 2023 was a year of uncertainty due to disruptions in public health, supply chains, and geopolitics, 2023 witnessed a slower pace of things getting back to normal. However, amidst all this...
Blogs

Equal Prize Money for All Cricketers: Cricket Leads the Way as Changemaker

In one of the historic decisions, the International Cricket Council (ICC) announced that all men's and women's cricket teams competing in ICC events will receive equal prize money for their...
Blogs

How is the Media and Entertainment Industry Leveraging Big Data Analytics for Disruptive Growth?

In today's scenario, Media and Entertainment organizations are seeking to distinguish themselves from their competitors by presenting entertainment and content that their viewers prefer. To accomplish this, they must have...
Blogs

Digital Marketing Outlook: Top Trends for 2023

Today, digital marketing is thriving in the business arena, and this rise in popularity is likely to continue in the years to follow. It offers businesses exceptional global exposure to...
Blogs

With Subscriber Rate Declining, What Does the Future Hold for Netflix?

The pandemic pivoted video streaming platforms like Netflix, Disney+, and Peacock towards growth in subscribers. In 2020 and 2021, Netflix added nearly 54.6 million subscribers. The frightening and isolating months...
Blogs

Top Media & Entertainment Trends to Watch Out for in 2022

The pandemic proved to be a golden era for streaming platforms, as people sought stay-at-home entertainment. During the pandemic, while a few entertainment outlets remained analog, others, including music concerts...
Blogs

Curation ,Consolidation, and More Creation: Digital Media and Entertainment Trends for 2022

In 2015, the media and entertainment industry, globally, generated over $1.8 trillion in revenue. Four years later, in 2019, the industry’s revenue surpassed $2.2 trillion. According to PwC’s estimates, the...
Blogs

Netflix’s ‘Squid Game’ Worth Almost $900 Million. But…What Does That Even Mean?

Early July this year, Disney released the long-awaited Black Widow. However, instead of releasing it in theaters worldwide, as had every film from the Marvel franchise, Disney released the origin story...
Blogs

“Sony Completes $1B Purchase”: Another Step Toward Consolidation?

On August 9, Monday, media giant Sony Pictures officially acquired anime heavyweight Crunchyroll from AT&T for a whopping $1.175 billion. The acquisition is Sony’s second after it purchased a controlling...
Blogs