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Data Analytics in Media and Entertainment (M&E) Industry
The global entertainment and media sector is witnessing an era of popularity of movie and television material streamed over the internet (also known as "over-the-top," or OTT). According to a...
Blogs
Digital Piracy: How It Is Affecting the Economy and Entertainment Industry
The internet opened innumerable and unimaginable methods of communication that benefit and detriment society. The infinite number of possibilities on the internet has now started to negatively affect society, as...
Blogs
How is the Media and Entertainment Industry Leveraging Big Data Analytics for Disruptive Growth?
In today's scenario, Media and Entertainment organizations are seeking to distinguish themselves from their competitors by presenting entertainment and content that their viewers prefer. To accomplish this, they must have...
Blogs
OTT Subscribers Complete 98% Of All Video Ads – Media & Entertainment Trends 2022
Due to the COVID-19 pandemic, the media and entertainment industry has witnessed an acceleration in various trends that were already underway. According to a report by Deloitte, the pandemic will continue to drive the...
Blogs