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Mapping Confidence into Capital Markets: Boosting Real Estate Decision Support with Smart Geocoding and Contextual Enrichment

Financial Services
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Business Situation

The client, a global authority in commercial property analytics, aimed to address systemic inaccuracies and missing data in property address records across its extensive real estate transaction database. These inconsistencies posed risks to investment accuracy, geospatial analysis, and asset-level insights for clients in capital markets. 

To strengthen the integrity of their analytics solutions, the client partnered with SG Analytics (SGA) to implement a scalable address validation, tagging, and enrichment model bringing together artificial intelligence (AI)-powered tools and geospatial expertise

Engagement Overview 

The project Property Address Tagging & Geocoding Enhancement was designed to elevate address data quality across all commercial property types in the client’s platform. The engagement focused on: 

  • Verifying and enriching property addresses 
  • Enhancing geospatial coordinates and visual referencing 
  • Improving precision for investment strategy and portfolio analytics

SGA Approach

Technology​

  • Automated Reconciliation: Implemented automated reconciliation processes to ensure accurate and timely settlement of transactions, reducing manual errors by 40%.​
  • Chatbots and Virtual Assistants: Deployed AI-driven chatbots to handle multiple customer queries and provide instant support, reducing the average response time to customer queries from 5 minutes to 30 seconds.​

AI​

  • AI-Powered Fraud Detection: Implemented machine learning algorithms to detect and successfully prevent fraudulent transactions in real-time, reducing false positives rate by 30%.​
  • Customer Interaction: Enhanced customer interaction through AI-driven chatbots, which improved customer satisfaction from 70% to 90%.​

Data​

  • Predictive Maintenance: Used data analytics to predict and prevent system failures by analyzing transaction data to identify patterns and predict potential system downtimes.​
  • Transaction Analysis: Analyzed transaction data to identify and address technical glitches, reducing the transaction failure rate from 15% to 2%.​

Key Takeaways

Precision Through Geo-Intelligence 

Address accuracy was elevated through a combination of AI mapping tools, open-data cross-verification, and visual triangulation 

Human-Centric Analysis 

Expert analysts added contextual judgment in edge cases such as repurposed or demolished properties, where automation alone falls short 

Commercial Real Estate Confidence 

Enabled the client to provide investors with location-verified analytics, increasing trust and usability of their decision support tools 

Data That Moves with the Market 

The enriched, structured address data will support future capabilities in urban development modeling, environmental, social, and governance (ESG) risk mapping, and regional investment forecasting 

Related Tags

AI - Artificial Intelligence BFSI Capital Market Data Financial Services Research

About SG Analytics

SG Analytics (SGA) is a leading global data and AI consulting firm delivering solutions across AI, Data, Technology, and Research. With deep expertise in BFSI, Capital Markets, TMT (Technology, Media & Telecom), and other emerging industries, SGA empowers clients with Ins(AI)ghts for Business Success through data-driven transformation.

A Great Place to Work® certified company, SGA has a team of over 1,400 professionals across the U.S.A, U.K, Switzerland, Poland, and India. Recognized by Gartner, Everest Group, ISG, and featured in the Deloitte Technology Fast 50 India 2024 and Financial Times & Statista APAC 2025 High Growth Companies, SGA delivers lasting impact at the intersection of data and innovation.

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