Decision-makers of Product & Services are Inclined toward Providers with Robust Thought Leadership-based Positioning
In today’s highly fragmented and competitive connected economy, both enterprise users and technology vendors are steadily embarking on conducting thought leadership projects with multi-faceted objectives. Although objectives vastly differ for most of the stakeholders our experts assist in not only delivering unprecedented value for external but also internal stakeholders too.
Our clients have been utilizing our capabilities for niche industry and regional market specific assets too to: carve niche market presence, strengthen organic customer relationship, lead improve newer business opportunities, and finally be at forefront of the demand cycle. We at SG Analytics support customers from prioritizing their objectives, selecting the right thought leadership asset to meet their changing requirements, and then mapping the intelligence to their short and long-term goals.
SG Analytics provides highly tailored thought leadership and change management-based thought leadership to enterprises, non-profits, and technology vendors at scale. We have been following a triple layered methodology (internal workshop with customers, primary research investigation, and competitor briefings) for delivering hyper-tailored thought leadership consultative assets to both buy and sell side for over a decade. The unique value proposition that SG Analytics brings to customers is scalable time to delivery without offsetting the personalization quotient attributed to in-house analysts and primary research networks.
Local and regional market expertise across the US, Europe, and APAC
In-house editorial and design teams
Analyst and consultant expertise across six industries globally
Strong technology and ICT services knowhow
Translation services support across 45 languages globally
12+ years experience in formulating whitepaper, opinion pieces, and analyst reports
Analyst quoted in major industry events and conferences
Handled 50+ B2B and B2C thought leadership projects
10+ years of event-based thought leadership support across TMT segment
Each analyst has robust industry wide network community
In-house B2C and B2B primary research ecosystem
Tier-I enterprise software customer base
Industry
SG Analytics has strong competencies and capabilities across thought leadership asset creation within telecommunication, media, technology, healthcare, life sciences, financial services, and industrial goods segments. We have duly worked with enterprises such as cable TV, satellite TV, CSP’s, and banking institutions to build thematic (e.g. Gen AI, cloud, and cyber security) whitepapers and opinion pieces for assisting technology and strategy leaders in actionable intelligence. Furthermore, SG Analytics have been working with technology vendors and consulting partners for over a decade in enabling them to improve argumentative positioning and customer acquisition strategy.
We have been creating both messaging in (internal) and messaging out (external) thought leadership assets for almost a decade.
