Technology Services

SG Analytics as your Technology Automation and Development Partner

SG Analytics has its foundations in research, is extremely strong in analytics, and uniquely differentiates itself by cogently combining its market research, analytics and technology capabilities to create compelling business outcomes for its global technology customers across USA and Europe. 

SGA Edge

Ability to combine modern analytics technologies with strong research capabilities to deliver compelling business outcomes

Product mindset applied to the way we deliver services allows us to take full ownership and position ourselves as your extension partners

Our technology and product DNA ensures we are able to meet the rigor and precision expected by global technology customers

How Do We Drive Results For Our Clients?

We leverage our expertise across research & analytics and technology to generate compelling business outcomes for clients

Significant ability to extract insights from B2B and B2C respondents globally

Modern analytics and data science/ML capabilities applied to both structured and unstructured data

Technology focus demonstrated via "data heavy" product development, RPA, Advanced dashboarding

Services We Provide

We deliver a broad range of research engagements

We supplement our desk research capabilities with active primary research and analytics capabilities

Opportunity assessment

  • Business opportunity analysis
  • Market size estimation
  • Market feasibility study
  • Market assessment study

Competitive intelligence

  • Competitors’ market positioning
  • Product and market intelligence
  • Platform intelligence

Sales and marketing strategy

  • Brand perception study
  • Evaluate pricing strategies
  • Assessment of marketing channel effectiveness

Benchmarking studies

  • Product benchmarking
  • Vendor assessment
  • Company performance benchmarking
  • Industry benchmarking

Go-to-Market strategy

  • Market entry strategy
  • Target market identification
  • Business plan
  • Market need-gap analysis

Consumer insights

  • Customer perception analysis
  • Customer satisfaction assessment
  • Usage & attitude studies


Trusted analytics partner for global clients across ML - based data engineering predictive modeling, BI visualization development

ML-driven data engineering

Deep expertise in applying ML to data engineering pipelines

  • Data stitching - SQL and noSQL database
  • Data pipeline automation (PySpark, DataBricks, Snowflake)
  • Managing unstructured data using NLP based algorithm
  • Search engine creation (BERT, knowledge graph based taxonomies)

Predictive analytics

Experienced at applying latest data science techniques

  • Customer segmentation using clustering techniques
  • Campaign response and churn model using ML based ensemble methods
  • Predictive maintenance using sensor data
  • Marketing ROI effectiveness (A/B testing, Attribution Model, Market mix Models)
  • Time series based forecasting

BI Visualization

Adept at converting big data into insightful visualizations

  • Design thinking and product development approach
  • Certified developers across BI tools (Power Bi, Tableau, Domo, Microstrategy, D3, QlikView)
  • Deployed AI-driven NLG models for auto insights generation
  • Enabled self-service analytics visualizations for web applications

Technology Product Development For Data Oriented Product Platforms

We have expertise across the full software lifecycle starting with UX to production deployment and support

UX design + Development

Advanced Dashboarding

Robotic Process Automation

QA Automation

We operate as seamless extensions of your engineering teams by adopting the same tools and processes as your team

  • Agile
  • Sprints
  • Daily virtual huddles


Strong technology enabled automation

  • Expertise on modern Robotic Process Automation (RPA) (UiPath, Automation Anywhere, and Blue Prism)
  • Architect and build scalable and fault-tolerant systems on Cloud Platforms such as AWS, Azure
  • Modern web, cloud and open source technologies (Docker, AWS, PHP, Python, Vue.js, MySQL, etc.)

Product Development

Trusted development partners for US technology start-ups, as well as established product companies

  • End to end SDLC ownership starting with ideation & UX design to software development, QA, dev ops and production support
  • Experienced with DevOps and agile/sprint processes, user stories
  • Seamless extensions of clients’ engineering teams enabled by tools such as Slack, Jira, daily virtual huddles, etc.

Knowledge Center - Your Information Hub

Step ahead with actionable insights that empower growth.