Using data to power your brand and business growth
In today’s connected and competitive marketplace, establishing a brand successfully and growing sales consistently and profitably can be a challenge. As a leading marketing analytics services & solutions company, SGA’s unique combination of marketing expertise generates insights that can enhance brand image and propel sales growth. Our innovative marketing analytics services, such as social media analytics and web analytics, enable you to understand market dynamics, identify new opportunities, and create an effective data-driven marketing strategy.
As one of the leading marketing analytics consulting firms, our consultants will help you capitalize and expand into new markets seamlessly. As an established marketing analytics firm, we make it simple for businesses to optimize new product launches and go-to-market strategies, comprehend the competitive landscape and improve salesforce performance.
Through our marketing analytics consulting services, we enable our clients to apply ML-driven algorithms to help define optimal offline & online marketing plans and, target the right customers for your brand, and measure ROI.
Our Social Media Listening and Monitoring solutions not only process the gargantuan data generated at lightning speeds but also help gain the right signals from all the noise. We help you identify the right trends for your brand to piggyback on for maximum gains.
Our solutions help you derive the maximum bang for your marketing buck through optimal spend allocations across the most effective marketing channels. If you are online, we specialize in building the right models and strategies that will convert visitors to paying customers.
Enhance brand positioning with targeting tools and precise customer segmentation techniques
Assess consumer satisfaction and sentiment for improving products or services
Improve conversion rates by converting website visitors into paying customers through conversion models
Engaging Your Viewers With ‘Context’
The increased consumption of digital media content in the wake of the pandemic has led to the rise of the era of contextual advertisements. A data-driven...
Leveraging Data Analytics in Retail
Retail has undergone digital transformation involving almost every business function. Being multichannel has become a norm as opposed to a differentiating...
The COVID Tech Tango- Sparks Flying but Wheres the Money Headed?
SG Analytics conducted a survey of 200 key IT decision-makers in the US across the Banking and Financial Services, Healthcare, Retail, and TMT sectors to...
Unveiling Customer Sentiments: Analyzing the Voice of Customers for Client and Competitor's OTT Content
How we helped in enhancing social media content performance and provided insights on improving the promotional strategy
How We Helped a Leading Automotive OEM Enhance its ADAS With an Automated Parking Space Detection Solution
We Enabled Our Client to Gather Audience Intelligence Around Their and Competitor’s OTT Content Enabling Better Marketing Strategies
We bring you a team of experienced data analytics experts with best-in-class expertise in data management, engineering, and visualization.