Analytics to acquire, engage, and retain your customers
As today’s consumers have access to information, markets, and networks, it is becoming increasingly complex for businesses to gather customer insights and analytics in order to understand their target market and its ever-evolving purchasing behaviour. By creating sophisticated customer analytics models and developing relevant customer acquisition and customer retention strategies, SG Analytics – a top consumer analytics solutions company enables businesses to understand their customers and their requirements, leading to high-value customer retention.
As one of the leading and well-known customer data analytics companies providing customer analytics consulting, we help marketers and brands formulate consumer engagement strategies to humanize brands and enable personalized customer services.
SGA helps you not only understand who your customers are but also assess the journeys that will enable you to partner with them at crucial decision points to maximize your revenue and customer delight.
Acquiring new customers is all about creating the right strategy and campaigns that either address a need or create aspirations with your product and service. SGA helps you craft the right mix and further assists in instilling customer loyalty.
Pitching the right product and service to the right customer is the key to ensuring revenue growth. SGA’s Customer Segmentation Analytics enables crafting such campaigns to help measure the right signals for differentiated messaging.
SGA’s customer analytics consulting services enable long-term revenue growth by not only helping you acquire and retain customers but also helping you identify allied products and services that will keep the customers engaged within your ecosystem.
Why SGA
Deep Customer Insights
Obtain deep customer understanding to identify the factors that attract customers to your products and services
Personalization
Formulate strategies that enable businesses to target customers with hyper-personalized products and services
Segmentation
Assess customer behavior, preferences, demographics, and purchasing patterns for efficient segmentation
Advanced Technology
Predict the right target audience with our advanced capabilities in CLTV modeling, enabling businesses to decipher true customer value
White Papers
Engaging Your Viewers With ‘Context’
The increased consumption of digital media content in the wake of the pandemic has led to the rise of the era of contextual advertisements. A data-driven...
White Papers
Leveraging Data Analytics in Retail
Retail has undergone digital transformation involving almost every business function. Being multichannel has become a norm as opposed to a differentiating...
White Papers
The COVID Tech Tango- Sparks Flying but Wheres the Money Headed?
SG Analytics conducted a survey of 200 key IT decision-makers in the US across the Banking and Financial Services, Healthcare, Retail, and TMT sectors to...
CASE STUDIES