Competitive Market Intelligence Services

SG Analytics provides competitive market intelligence (CMI) services, which involves gathering, analyzing, and interpreting data about competitors, market conditions, and industry trends. We provide businesses with actionable insights to help them make informed strategic decisions and maintain a competitive edge over other competitors. Competitor analysis, market trends and dynamics of the competitor, benchmarking, strategic insights, technology and innovation aspects, and regulatory and environmental scanning are a few of the key credentials.

competitive market intelligence

Industries We Serve

BFSI (Banking, Financial Services, and Insurance)

Capital Markets

TMT (Telecom, Media & Entertainment, & Technology)

Other Industries

Unveiling Success:

Harnessing Competitive Market Intelligence

Competitive market intelligence in SG Analytics is done by a systematic process of gathering, analyzing, and disseminating information about competitors, market trends, and the overall competitive environment. This intelligence becomes crucial for businesses to make informed strategic decisions, identify opportunities, and anticipate market shifts. For data collections,we gather relevant information from various sources such as market reports, news articles, financial statements, social media, and industry conferences. This data is further examined to identify patterns, trends, and insights about competitors’ strategies, strengths, weaknesses, and market positioning. Following this, the data is provided to the clients and key decision-makers to inform strategic planning, product development, marketing strategies, and other business functions.

Enhanced Strategies with

Competitive Intelligence Services

SG Analytics provides comprehensive specific competitive intelligence offerings to help businesses gain insights from analysis done under competitive market intelligence projects and market conditions. The services include a range of offerings such as market research, competitor analysis, trend forecasting, and strategic advisory. Our team of experienced analysts make sure that data is delivered in the most appealing and engaging way possible, which is easy to understand.

Market Intelligence Services

SG Analytics provides profiling of key competitors, including their business models, market positioning, financial performance, and strategic initiatives. SG Analytics has a capability for the product and service comparison by providing analysis of competitors’ product and service offerings, features, pricing, and customer value propositions. Additionally, we provide market share and positioning of competitors by evaluating their market shares, positioning strategies, and target segments.

Our benchmarking services offers performance metrics which compare key performance indicators (KPIs) and benchmarks against industry standards and leading competitors. This will help to identify the maturity curve positioning for competitors. We also Identify best practices and successful strategies employed by top-performing competitors to enable you for making informed decisions. For example, we supported one of the leading financial institutions’ extensive insights into the present market size and the prospects of these solutions by benchmarking its offerings with its top five competitors in the region.

One of the key aspects of competitive market intelligence is to be aware of your competitors’ technological advancements. This is done by monitoring technological innovations and adoption rates within the industry and by competitors. Along with that, their R&D activities, patents, and technological partnerships are also tracked.

SG Analytics provides analysis and information about competitors collaborating with technology firms, data providers, or research institutions to access advanced analytics tools, new data sources, or specialized expertise. We also track competitors’ new launches, such as their innovative services. Our team tracks all acquisitions by competitors, such as proprietary data assets, advanced analytics capabilities, or specialized industry knowledge, to broaden their service offerings and strengthen their competitive intelligence solutions.

Industry trends are performed by identifying and analyzing macro and micro trends affecting the industry, such as technological advancements, regulatory changes, and economic conditions. This is combined with customer preferences analysis by understanding evolving customer needs, preferences, and behaviors within the market.

Why SGA

Enable Outcomes

Our team focuses on enabling business outcomes beyond just a set of delivery artifacts.

Versatile

We have demonstrated an unmatched ability to deploy a combination of desk research and multi-channel interviews or surveys to deliver insights.

Custom Framework

We embrace customized frameworks using a combination of secondary research, survey, and qualitative discussions.

Advanced Technologies

We leverage the best-in-class technologies for market intelligence development.

Who We Work With

Corporates

Insights that enhance understanding of current and target markets.

Boutique Research Firms

Sector experts across BFSI, healthcare, technology & media & entertainment.

Market Research Firms

Key insights that drive strategic inputs for end-clients.

Technology & Management Consultants

Opinion pieces and thought leadership collateral.

Our Ins(AI)ghts

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