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Market intelligence for e-commerce marketplace

CLIENT

Singapore-based renowned e-commerce marketplace.

OPPORTUNITY

Seeking to optimize its shipping processes in India, the client approached SG Analytics to understand the third-party logistics/transportation market and identify the most economical way of transportation.

SOLUTION

SG Analytics proposed a qualitative interview approach, and conducted the following:
  • SG Analytics identified the consumer durable OEM’s, both domestic and international companies – with a presence in India.
  • SG Analytics then shortlisted relevant third party logistics providers across various Indian states.
  • SG Analytics’ team profiled all domestic E-commerce players to understand their approach to logistics related to consumer durables.
  • The team conducted focused, well-structured interviews in phases with the companies and validated the data points across multiple respondents.
200
Hours of CATI.
10
Select candidates identified and interviewed.
100
Hours of transcript review, analysis and suggestions.

VALUE DELIVERED

►
1
Delivered insights on opportunity areas along the logistics value chain.
►
2
Helped channelize opportunities and identify potential challenges.
►
3
Supported in shaping a business plan for logistics and business operations.
 

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